by Matt Johnson | Mar 16, 2016 | China business, clients, tech sector
What is March 8th to China? For the world, it is International Women’s Day. But for China, it is practically the afterthought of Girls’ Day (女生节), a new holiday that highlights women under the age of 30. Originally a Shandong University (Jinan, China) movement...
by Matt Johnson | Mar 4, 2016 | China business, clients, experiential marketing, tech sector
Last week, CLUB’s team (including Colin Campbell and Michele Van Tilborg) visited China’s main domain registrars in their grandest China roadshow to date. All in all they visited 8+ registrars and domain sector partners in Shenzhen, Xiamen, Hangzhou, and...
by Matt Johnson | Jan 29, 2016 | China business, clients, PR and strategic communications, tech sector
The Allegravita crew is delighted to announce that one of our most successful domain name sector clients has reappointed us for their China campaign in 2016. Since 2014, .CLUB Domains and Allegravita have worked closely to bring .CLUB’s brilliantly marketed and...
by Matt Johnson | Jan 27, 2016 | China business, clients, PR and strategic communications, tech sector
As always, Allegravita is proud to work with exceptional clients and partners worldwide. This morning London time, Allegravita client Minds + Machines released an RNS to the London Stock Exchange (LSE) describing the company’s China market entry plans. RNS...
by Matt Johnson | Jan 14, 2016 | China business, clients
Summary Allegravita built the Chinese profile of architectural firm Woods Bagot from mid-2007 to mid-2008 through a combination of aggressive media activity, events planning, and localized Chinese collateral design. This brought a global architecture brand (17th...
by Matt Johnson | Oct 7, 2015 | China business, clients, experiential marketing, PR and strategic communications
As part of its efforts to improve one-on-one exchange between the US and China, Allegravita has partnered with the Gridiron Leaders Foundation to help bring American sportsmanship and teamwork to Mainland China. Sports bring people together in common pursuit of goals...