Our work.

Allegravita’s services

to drive your success

Allegravita’s services
to drive your success

Public Relations

Allegravita’s PR campaigns are powerfully proactive and  reactive. We manage communications between your organization, your brands, and your audience, stakeholders, regulators, the media and the public.

We look after the campaign concept ideation, creative design, copywriting, media training, media list building and outreach, multi-channel campaign amplification, and weekly, truly excellent results reporting.

Allegravita is a PR expert, with more than 18 years of superb results in mainstream news and specialist media in the United States, Europe, and Asia.

PR is an extremely effective communications tool for companies, government enterprises, institutions and individuals to tell their story and persuade audiences to see their point of view or to action.

PR is especially valuable in the marketing of goods, services and ideas, empowering the client to amplify news. In cases of inaccuracies or misunderstandings, PR is a powerful method of correcting unhelpful sentiment.

In cases where companies or enterprises have erred, PR provides an effective method of apologizing and rectifying matters.

PR is a powerful communications tool, and PR can be used for good or nefarious purposes. Choose your PR practitioner only after ascertaining their integrity, honesty and professionalism.

Allegravita also provides crash-course and full in-person media training services, delivered with our proprietary curriculum, to help client spokespeople become effective communicators in the tricky media landscape, and for founders and executives to communicate persuasively in markets worldwide.

Content Marketing

Allegravita has mastered the science of lead-generation and brand awareness utilizing multi-platform content marketing techniques.

We copywrite and produce persuasive content and place it into carefully targeted media publications, diverse social media platforms and owned media (such as your website, your email lists, your YouTube channel, etc.) We create stories and experiences which your customers, employees and stakeholders love to share.

You have the brand hero; leave the storytelling to us. From campaign ideation through to launch, promotion and management, Allegravita is skilled at inventing creative worlds of content, telling your stories with sophisticated techniques that compel your audiences to share.

Allegravita’s award-winning content marketing professionals encompass skilled native language copywriters, creative teams, and experiential teams. Reap the benefits of sharply elevated market awareness, lead gen, deal flow and sales performance that Allegravita content marketing consistently delivers.

Digital Marketing

In 2022, It goes without saying that online and digital communications are a key element in any strategic communications plan.

Allegravita ideates and produces winning multilingual websites and microsites, ecommerce stores, electronic direct marketing (EDM) campaigns, sophisticated tracked online advertising campaigns, SEO and SEM campaigns, and custom software and database application programming (including casual mobile games for revenue and/or lead generation.)

Differentiating us from most peer agencies, we have maintained a 100% in-house software and web-dev programming team since 2004. In recent years, we have become particularly effective integrating our client’s apps and ecommerce onto diverse blockchains, including Ethereum, Solaris, Cardano and ABEYCHAIN.

We build innovative infrastructure to base your storytelling and business development campaigns upon.

Branding

Your brand is your face in the marketplace. Your brand is the single most powerful factor to create a positive first impression, and an open mind to learn more about your product, service or message.

Allegravita’s accomplished corporate identity unit provides brand conceptualization, execution, localization, and extension.

Allegravita’s corporate identity work exemplifies a conceptually sound approach to visual communications. The hundreds of corporate identities we have created, extended or localized have helped our clients to more accurately position their products and services in the marketplace, reducing their communications effort and cost and giving a sense of pride to their employees, partners and stakeholders.

Keep in mind that corporate identities — brandmarks, visual elements and boilerplate copy — which work well in Western countries can have dramatically negative effects in some international markets, and especially so in China, if not properly analyzed and localized where necessary. Allegravita is renowned as a world class Chinese and Asian brand localization expert, with hundreds of satisfied brands using our services since 2004.

Experiential

Experiential marketing (delivering compelling events and experiences to target audiences, be they VIP or the general public) are key elements of a sound strategic communications campaign.

Allegravita is skilled at the conceptual design and execution of events that enhance your messages.

Over 18 years in the United States, Europe, China, Japan, Korea and Australia, Allegravita has designed and managed events ranging from intimate luncheons to large banquets, street team pop-ups to flash mob takeovers,  and conference activations to multi-thousand attendee seminars and symposia.

The key objective is that your audience’s experience is on-brand and leaves a lasting, positive impression.  Many Allegravita clients would agree that our experiential marketing returns greater bang-for-buck than many other marketing investments.

Collateral

We create beautifully functional printed and digital marketing materials — media kits, brochures, white papers, books, expo materials, stationery, gifts, snackable video all the way through to broadcast quality documentaries and ads are effective tools to enhance your credibility.

Allegravita maintains a full creative design studio, operating around the clock in our New York City and Beijing offices.

The excellence of our multi-lingual copywriting and design has been proven for more than 18 years.

Video production, in particular, is a challenging marketing and communications discipline to master.  From long-form documentaries which we have not only written, shot and edited but also achieved broadcast on major television networks, to corporate and training videos, animated explainers, and snackable video, we provide the mastery necessary to translate your message and objectives to this powerful medium.

Allegravita clients enjoy effective and persuasive printed and manufactured marketing collateral, produced inexpensively and accurately in the United States, Europe, China, Hong Kong and other target markets, helping you to maximize your return on investment.

Market Intelligence

Before executing their plans, Allegravita clients benefit from comprehensive market evaluations, which help to clarify exactly what parts of a commercial offering are attractive to which market segments, and why.

Market intelligence also guides the creation, extension and localization of our clients’ brands, ensuring that they’re as effective as possible in today’s highly dynamic marketplace of ideas.

Allegravita’s market intelligence unit also produces regular explainers, infographics, white papers and essays for general and specialist release.

Never underestimate the importance and power of accurate and independent market intelligence.  Contact us to discuss your needs.

Allegravita's Fractional CMO service at a major blockchain expo

Hire a Fractional Chief Marketing Officer

The Allegravita team is ready to support your growing brand by acting as your fractional CMO.

Before you are ready to hire a CMO or full marketing department, Allegravita can provide expert strategy and executive leadership for a fraction of the cost and the risk. When time comes to build out your inhouse team, handover and mentorship by Allegravita transfers knowledge and best practice techniques.

Our proven expertise across industries and disciplines can give you the confidence that we can run a strategically-sound, data-driven, and creative marketing programs while remaining flexible to your business needs.

Ready to get started?

Ready to get started?

Schedule a no-cost, no-obligation consultation with Allegravita today.

Schedule a no-cost, no-obligation consultation with Allegravita today.