by Simon Cousins | Nov 12, 2021 | branding
Your brand is the face of your company in the marketplace, and it’s crucial to make a positive first impression. At Allegravita, we understand the importance of a strong brand identity and we have the tools and expertise to help you create one. Our accomplished...
by Kane Gao | Apr 9, 2012 | China business
On March 29th, 2012, Alibaba Group debuted the new logo for its Tmall.com branch, the e-commerce site that holds over 50% market share of China’s business-to-consumer (B2C) sector. This is the 3rd step in a series of attempts to distinguish the Tmall brand from...
