Simon accepting the Australia China Business Award for the most entrepreneurial Australian business in China & Hong Kong in the year 2008

At the risk of breaching one of our most treasured company values, and appearing to be self-indulgent, I have to say that I’m truly, madly and deeply passionate about Allegravita.

Being there at the beginning, I’ve watched and helped a magnificent group of people work against everything China (and lately the global financial crisis) has had to throw at us, and build from only dreams an agency which I burst with pride to be a part of.

While starting and running a business in China is tough, its a walk in the park compared to surviving the Great Recession, when marketing budgets were the first thing to be slashed.  My pride in our team, and my belief in our methodology is evinced by our robust weathering of the worst storm in generations. While most of our independent colleague agencies have folded their tents, Allegravita’s blazing performance for our clients and our team has been an experience that I truly believe deserves a passionate recognition.

Allegravita really is just so distinctive. Our single-minded focus on quickly grasping our clients’ unique businesses, and bringing about results that directly support our clients’ objectives fast is the most rewarding work I’ve ever had the honour to perform.

This passion belongs to Simon, our chief executive.