by Simon Cousins | Mar 2, 2023 | tech sector
OpenAI’s ChatGPT has been making headlines in recent months, and for good reason. The technology behind the language model is truly impressive, and its potential applications are vast. However, the cost of running ChatGPT is no small feat. CEO of OpenAI, Sam...
by Simon Cousins | Aug 24, 2012 | branding, tech sector
Microsoft revealed today a new revision of the company’s corporate logo. This new iteration is the first since 1987, and simplifies the previous “3D flag in motion” device and the boldly slanted Microsoft logotype lettering. The Allegravita team...
by Simon Cousins | Feb 1, 2011 | PR and strategic communications, tech sector
Over at the excellent Search Engine Land blog, editor Danny Sullivan detailed a sting operation which Google’s search team planted to test their hypothesis that Microsoft’s competing search engine, Bing, has been secretly copying Google search results to...
