by Kane Gao | Apr 23, 2012 | China business
We previously wrote about the use of colors in Chinese culture, and now is as good a time as any to extend this topic on Chinese symbolism. We’ll be discussing the use of shapes today. It’s natural that colors are followed by shapes as they are the fundamental...
by Kane Gao | Apr 9, 2012 | China business
On March 29th, 2012, Alibaba Group debuted the new logo for its Tmall.com branch, the e-commerce site that holds over 50% market share of China’s business-to-consumer (B2C) sector. This is the 3rd step in a series of attempts to distinguish the Tmall brand from...